IBS GROUP
IBS group is a company specializing in industrial robotics, and their business strategy revolves around innovative services in the process of creating balanced constructions. The brand maintains a complex supervision over implemented and already-made projects, and has a qualified staff along with professional engineers, which complete the project with their experience and strong work ethic. Their most valued asset is strength and active human capital.
Gdańsk
/
2019
services
visual identification
webdesign
outcome
-
authors
marta wołejko-wołejszo managment
konrad roche art direction / graphic design
features
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The brand maintains a complex supervision over implemented and already-made projects.
( + ) challenge
Company's branding just had to display their values and how serious they treat their responsibilities in energy engineering. Their identification must be seen as trust-worthy, be futuristic, nonetheless readable and understandable for the reciever. Webpage is adressed to world-wide bussinesmen, presents the company and their accomplishments.
( + ) solution
Being led by the idea of minimalism and the technical aspect of the brand, we have created a simple and modern identification: a stamped business card on relatively heavy eco paper, a folder in deep color tone with no unnecessary details, company paper for internal use, and advertisement materials. The brand's logo is universal in its use, having that said it still has its own character and feel to it. Webpage contains all the information about them, and presents them in an open way. It also specifies in which fields they advance and which values they are being led by.
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